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Educational Articles for Your Health & Wellness Product-Based Business

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How to Create Engaging Wellness Content for Business Growth

By Collaborative Post | July 16, 2021
branding for herbs and plants

What is Engaging Content? Engaging content represents the material that possesses the power to attract an audience; it interests them and clutches their attention. Consequently, they want to know more about your brand after looking at your content.   The key to building a target market is to grab their attention with engaging content they’re…

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Making Your Wellness Brand Stand Out through Custom Packaging

By Collaborative Post | July 14, 2021

The market for wellness products has been growing exponentially. With so many people becoming more health-conscious, the healthcare market will grow even more in the coming years.   So what does this mean? It means that the demand for new ideas that can help consumers stay healthy and live better lives will only continue to…

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The Top Components of a Strong Wellness Branding Video

By Collaborative Post | July 12, 2021
yoga wellness branding video

Every type of business needs a strong marketing strategy. Companies in the wellness industry may need to go the extra mile to stand out from the competition. Gyms, yoga studios, weight loss centers and other wellness models are often small independent firms. You likely have to do a lot of the marketing yourself. Experts predict…

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The Best Marketing Ideas for Remote Health and Wellness Management Tools

By Collaborative Post | July 1, 2021
woman using remote wellness app

With technology, it has become easy to stay in touch with your loved ones no matter how far away they are. Indeed, telemedicine is now one of the most common ways of taking care of your health, even when you’re far away from a medical center. With remote health and wellness management tools, you can…

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How Wellness Businesses Adapted for the Better During COVID-19

By Collaborative Post | June 22, 2021
two women doing yoga

Few things are more potent than a global pandemic to make businesses realize they have to change and adapt to a shifting world. Wellness businesses, in particular, had to make some tough decisions and implement new policies to meet the needs of their clients better.   People around the globe have focused more on wellness…

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How to Make Your Protein Brand Stand Out in an Oversaturated Market

By Collaborative Post | June 8, 2021
woman making protein shake

Protein brands have seen a drastic uptick in consumer consumption. Health and wellness are at the forefront of our wellbeing, but having to choose from so many products can be overwhelming for consumers. With so many varying brands and competition in the protein category, it can be challenging to establish your protein product within this…

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3 Marketing Takeaways to Learn from Big-Name Supplement Brands

By Collaborative Post | May 25, 2021
gold colored supplements

Choosing the right marketing strategy is essential to the success of your startup. Today’s marketplace is hyper-competitive, and supplement companies come and go constantly. Whether your brand is a startup or you’ve been around for a while, finding ways to make your brand stand out and offer greater value to your consumers will be key…

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How to Write a Spotless Content Calendar for Your Wellness Brand

By Collaborative Post | May 18, 2021
man making a wellness content calendar on his tablet

Whether you’re starting a new wellness business or growing your existing one, you need to make sure it has a strong online presence. People need to hear about your services, products, and all the amazing things that you offer.   That’s why you need to tailor the right messages and create the perfect strategy for…

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Photos Matter: Why Wellness Brands Should Pay More Attention to Product Portfolios

By Collaborative Post | May 12, 2021
photographer taking product photos

When it comes to branding products, many people are at a complete loss. They’re completely  unsure what constitutes an effective, exciting marketing strategy and product portfolio. If you don’t know which key areas to focus on, it’s easy to neglect certain facets of your brand. This ultimately undermines the overall perception and success of the…

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