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Educational Articles for Your Health & Wellness Product-Based Business

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How Product Photography Can Transform Your Branding Strategy

By Collaborative Post | November 24, 2023
Wellness product photography

Product images are essential for any online business, regardless of experience level. This applies to both new and established online stores alike. When purchasing online, customers who cannot check an item in their hands want to know as much as possible about it. The best way to decide if the item is worth buying or…

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Branding and Monetization Strategies for Mental Health Apps

By Collaborative Post | November 14, 2023
Woman using a mental health app

In the dynamic landscape of wellness entrepreneurship, mobile mental health apps serve as crucial digital tools, facilitating the continuous assessment, support, and prevention of mental well-being issues for both patients and healthcare providers. In this digital era, the use of mental health apps is increasing tremendously because they are explicitly tailored according to the needs…

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5 Strategies for Elevating Your Wellness Business

By Collaborative Post | October 13, 2023
skincare rebranding strategy

The global health and wellness market was valued at USD 5,243.3 billion in 2022 and is expected to reach over USD 8,945.3 billion by 2032, growing at a CAGR of 5.5% from 2023 to 2032. This means that there are a lot of growth opportunities for your wellness business.  Let’s dive into five important strategies…

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From Manufacturing to Purchase: Streamlining E-Commerce for Beauty and Wellness Brands

By Collaborative Post | October 12, 2023

The beauty and wellness industry is a peculiar one. It’s an industry relying on subjective taste since everyone’s body (skin, hair, etc.) is different, yet, in e-commerce, you never have a chance to try out the product before buying it. At the same time, e-commerce allows you to purchase at a discounted cost and order…

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How to Brand Your Supplement Business to Stand Out

By Kady Sandel | October 10, 2023

The supplement industry is booming, with an ever-increasing number of players entering the market. As a result, it has become crucial for supplement businesses to establish a strong and distinctive brand identity & packaging design to stand out from the competition. Building a unique brand not only helps attract and retain customers but also fosters…

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10 Powerful Strategies to Skyrocket Your Healthy Product Sales Online

By Kady Sandel | October 7, 2023
Soups - wellness products

The online marketplace offers a vast and competitive landscape for businesses, including aspiring health beverage brands. With the increasing demand for health-conscious products, the health beverage industry is thriving, attracting new entrants seeking to make a mark in this lucrative market. However, to succeed and stand out from the crowd, aspiring healthy product brands need…

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Delicious Healing: Exploring CBD Edibles for Wellness

By Kady Sandel | October 4, 2023
Healthy and wellness gummies - CBD

If you’re just diving into the CBD edibles market, let us assure you – it’s a thrilling ride! Whether you’re starting out or expanding, we’ve got essential tips to help you navigate this booming industry. From legalities and business plans to sourcing products and marketing, we’re here to guide you. Let’s embark on this rewarding…

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Why Health and Wellness Businesses Should Pay Attention to the WeightWatchers Business Model

By Kady Sandel | August 24, 2023
People recording a story for their health & wellness business

Health and wellness is a booming industry. Many people want to give importance to their overall health to avoid illness and improve the quality of their life. As a result, the global wellness market was worth $4.4 trillion in 2022. By 2025, it is expected to reach $6.9 trillion. While many health and wellness businesses have become…

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Branding Your Holistic Health Business

By Kady Sandel | July 21, 2023
Label design for a soap

In the ever-evolving world of holistic health, creating a strong brand is essential to stand out in a crowded marketplace. A well-defined brand strategy not only helps you differentiate your business but also establishes credibility, fosters trust, and attracts your target audience. Let’s delve into the intricacies of branding your holistic health business. What is…

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