Blog

Translate Brand Strategy into Visuals

By Kady Sandel | April 11, 2019
Translate brand strategy into visuals

You have a business plan and a well-developed brand strategy. So what now? How do you translate those documents into visuals for your business? How is that related to your logo, website? You want your business to look smart, knowledgeable, clean, professional or whatever that might be… but how do you actually do that? Start…

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Psychology of colors, shapes and placements – visual branding

By Kady Sandel | April 5, 2019
Website design - sketches on paper

Design does not just involve creating inspirational art, but also knowing how people will react to it. Design is a universal communication, which means that everyone in the world who sees the design should understand it. Everyone in the world needs to feel the same way when looking at one design.     Psychology of…

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Personal vs. Corporate Branding – Should You Brand Yourself or Your Company?

By Kady Sandel | April 3, 2019

Have you ever been confused over whether you should brand your business or brand yourself? Have you ever wondered if you should go by your company’s name or by your personal name? How do you separate the two… or if you don’t separate the two, how do you merge who you are with what your…

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How to set brand goals

By Kady Sandel | April 1, 2019
Set brand goals

Brand goals describe what a company expects to accomplish with its branding over a specific period of time. In order to create a successful brand, your branding needs to have a concrete goal and a brand strategy – a long term plan. Brand goals are very similar to business goals, but there are a few…

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Branding Products vs Branding Services

By Kady Sandel | March 30, 2019

Branding for products is very similar to branding for services, and in some cases the strategies are the same. In both cases, you will want to use storytelling, share testimonials and positive reviews, address customer problems and pain points, and focus on the precise solution that your product or service provides. The main difference is…

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4 important things to consider when developing a website

By Kady Sandel | March 27, 2019
Business coder

Think of your company’s website as the 24/7portal to your brand. A website that aligns with your company’s branding, content strategy, and voice can expand the quality of your reach and increase your revenue through brand trust and awareness (which pays off in the long-term!). Here are a few important things to consider when you…

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What is Content Strategy and Why Does Your Business Need It?

By Kady Sandel | March 25, 2019
Content Strategy

Content strategy is a strategy that includes planning, developing and managing all the content your business has or should have. Content can be in writing, photos, videos and other media. Getting the right content in front of the right people at the right time is what will make your business successful. Through strategic planning you…

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What’s Included in Brand Strategy?

By Kady Sandel | March 20, 2019
Business strategy and brand

  Brand strategy is comprised of the following six components: Brand Discovery Brand strategy always starts with a brand discovery. During brand discovery, a business owner writes down everything they know about their business. During this phase, they pinpoint when and how their business started (or when and how an individual will start one), what…

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Aventive Studio

We are an Austin, TX branding agency dedicated to brand development by leveraging modern and strategic design. Our team of designers, creatives, and web developers have teamed up to deliver value for clients worldwide, yet never lose sight of personal and individualized service. No matter the project, you will work directly with a core and accomplished creative director at Aventive Studio.

Brand Strategy

Positioning & Messaging
Brand Attributes & Voice
Target Profiles
Competitor Audits
Goal Alignment
Content Development
Digital Strategy

 

Visual Branding

Logo Design & Identity
Brand Board (typography, colors, photos)
Website Design & Development
Marketing Collateral
Brand Guidelines
Stationery Design

Opening Hours

Monday - Friday 8 am - 5 pm
Saturday & Sunday Closed

Contact

hello@AventiveStudio.com
502 West 30th Street, Austin TX 78705
512.788.2615

Download a Branding Checklist