Skip to content


Educational Articles for Your Health & Wellness Product-Based Business

particle1 particle2 particle1 particle2
Ellipse 9 (1)

Promote Your Milk Tea Business: 5 Strategies That Work

By Kady Sandel | February 6, 2023
milk tea packaging

The milk tea business is one of the most profitable industries at present. It’s low-cost to set up, does not require expensive equipment, and has high margins because the product is largely pre-made.Additionally, it doesn’t demand comfortable seating or an elaborate dine-in experience. Customers prefer the grab-and-go aspect of it over dining in.So, the only…

Read More

How to Create Your Skincare Brand Values

By Kady Sandel | January 27, 2023
woman wearing skin care products

A brand is an emotional connection people have to a company’s product or service; they gravitate towards brands they like and avoid those they don’t like. Your skincare branding should be consistent and recognizable, including through your logo, brand colors, packaging, marketing, advertising, and pricing. In order to create a skincare brand that stands out…

Read More

7 Health and Wellness Business Trends to Watch

By Kady Sandel | January 25, 2023
acai bowl health and wellness business

With consumers becoming increasingly health conscious, it is no wonder that the wellness industry was valued at $4.5 trillion and has been rapidly growing since. As people become more concerned about their lifestyle choices, it is important for brands in this industry to keep an eye at what’s the current need of the buyers to…

Read More

How to Write Skincare Product Descriptions That Sell

By Kady Sandel | January 24, 2023
skincare product descriptions on bottles in sand

Whether you like it or not, your skincare product descriptions are a marketing tool. They are a great way to attract new customers and increase the number of sales without spending any money on actual marketing activities! Traditionally, a well-written skincare product description contains all the information needed by customers to make an informed decision…

Read More

How to Make and Ship Skincare Products

By Kady Sandel | January 14, 2023
white skincare packaging

Manufacturing and planning the logistics for skincare products require a lot of effort. From making sure that your ingredients are safe for use in cosmetics and determining the cost of packaging and shipping to determining how much it will cost to manufacture your products and brainstorming on packaging designs, a skincare brand entrepreneur should be…

Read More

Rebranding Beauty Products: The Ultimate Guide

By Kady Sandel | December 22, 2022
beauty products on a white background

The beauty category has seen a lot of innovation and growth over the last few years. Brands that have successfully managed to break through have profited by being part of the multi-billion dollar industry. But many companies either fail or do not get significant traction for one major reason – it is hard to differentiate…

Read More

How to Start a Protein Powder Company

By Kady Sandel | December 16, 2022
man holding a protein powder shake

If you are like most fitness and wellness entrepreneurs, you might think that the key to starting a protein powder business is finding the right formula for your customers. But that’s barely ten percent of the whole process! Besides understanding how people use protein powders, what motivates them, and what they want from their protein…

Read More

Pre-Seed Funding for Wellness Businesses: What You Need to Know

By Kady Sandel | December 9, 2022
wellness entrepreneur pitching to investors at a white board

As your wellness business expands, you will most likely need additional funding to take it to the next level. Seeking investors and offering them a stake in your company in exchange for funding is a great option. Startups and new firms have immediate equipment, office space, and personnel needs. To accomplish these goals, they will…

Read More

The Best Marketing Strategies For Your Health & Wellness Business

By Kady Sandel | November 29, 2022
candle holder on white background with wellness products

The health and fitness market is clearly flourishing at the moment. Recently, the worldwide health and wellness market was worth $3.31 billion. This figure is projected to increase to $4.24 billion  as a result of increased health consciousness. So if you run a health and wellness business, how can you use marketing to your advantage?…

Read More
Scroll To Top