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Educational Articles for Your Health & Wellness Product-Based Business
If you are like most fitness and wellness entrepreneurs, you might think that the key to starting a protein powder business is finding the right formula for your customers. But that’s barely ten percent of the whole process!Besides understanding how people use protein powders, what motivates them, and what they want from their protein powder,…
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As your wellness business expands, you will most likely need additional funding to take it to the next level. Seeking investors and offering them a stake in your company in exchange for funding is a great option. Startups and new firms have immediate equipment, office space, and personnel needs. To accomplish these goals, they will…
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The health and fitness market is clearly flourishing at the moment. Recently, the worldwide health and wellness market was worth $3.31 billion. This figure is projected to increase to $4.24 billion as a result of increased health consciousness. So if you run a health and wellness business, how can you use marketing to your advantage?…
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Snacking has evolved from being mindless to being attentive and healthy. A market research report predicts that the healthy snack industry will grow from USD 78.12 billion in value to USD 108.11 billion. Another snacking trend study by Mondelez International found that 59% of US consumers, and 70% of millennials, prefer snacking throughout the day…
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This is a guest post for the Aventive Studio blog written by Eleanor Hecks. A gorgeous website is one of the best ways to reach new clients and advertise your wellness center online. When people first start looking for the services you offer, they’re most likely to turn to search engines. They’ll type in a local search such…
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The cosmetic industry is thriving more than ever before. The beauty business is one such cultural domain that radiates outward. Researchers predict that the worldwide cosmetic packaging market will soon be worth $31.8 billion. Although cosmetics have always been considered a staple of women, modern times have shown that anyone can benefit from them. We…
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Brand awareness represents how target audiences engage with your skincare brand. High-awareness brands are often ‘trending’ and are invariably the ‘talk of the town’. There is no obvious metric to determine brand awareness or value. Nonetheless, brand awareness is incredibly crucial for commercial viability. The higher the brand awareness, the higher the familiarity with your…
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To succeed in the skincare, cosmetics, or wellness industries, a social media channel alone is not enough. Even a mediocre website is not enough! You need an incredible wellness industry website that makes it easy for your customers to fall in love with your brand, and even easier for them to purchase your products and…
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The beauty industry is an incredibly crowded space. With so many brands and products to choose from, it can be difficult to stand out from the crowd. That’s why it is important to have a clear vision of what you want your cosmetics & beauty brand to represent and do. As beauty products become more…
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