Skip to content


How to Find Your Target

By Kady Sandel | January 15, 2019
woman searching her target audience on laptop

  To find your brand’s target market, it’s important to first identify whether your business is business-to-consumer (B2C) or business-to-business (B2B).   Your company is business-to-consumer if you’re selling directly to people. Examples of B2C companies are clothing stores, essential oil companies, coffee shops, and other businesses where you’re targeting people who need your services…

Read More

How to Find Your Competitors In Order To Stand Out

By Kady Sandel | January 8, 2019
Find your competitors

No matter if you already have a business or you’re just starting out – you have competitors.   Sometimes, the competitors you think are the biggest are not your competitors at all. Starbucks isn’t necessarily a competitor to a small local coffee shop, even if they’re next door to each other.   On the other…

Read More

What is a Brand Strategy, and Do You Need One?

By Kady Sandel | January 4, 2019
Brand Strategy

Whether a business offers services or products, or whether the business owner is a freelancer, solopreneur, or CEO of a company with many employees – every business needs a brand strategy.   Brand strategy is a long-term plan that helps a brand define and achieve its goals by positioning it as an expert in its…

Read More

Internal vs External Branding

By Kady Sandel | January 4, 2019
Apple brand

There are two main elements of branding — internal branding and external branding:   Internal Branding Internal branding is all about brand strategy — it’s the thoughtfulness and planning that goes into everything associated with your brand. Think of internal branding as the “behind the scenes” work that goes into making your brand… a brand!…

Read More

Is it Important to Know Your Ideal Client?

By Kady Sandel | January 2, 2019
Target market

You’ve probably heard that every business needs to have an ideal client. But is that really true?   And can having an ideal client really help grow your business, or are you going to lose all other potential clients by narrowing down your audience?   A few years ago, I was at a conference and…

Read More

What is Brand Positioning?

By Kady Sandel | December 26, 2018
essential oil brand

Brand positioning is the strategy of setting a business apart from the competition. It describes how a brand is different from other brands that offer the same or similar services or products.   It’s a process of positioning a brand into consumer’s minds. It’s how and what people think about that brand. It is what…

Read More

Why Your Company Needs a Website

By Kady Sandel | December 7, 2018
Startup website

If a business was building a brick and mortar location, you would want to create a space that shows off your wares and attracts your customers. This same opportunity exists in the digital world by having your own well-designed and user-friendly website.   A website that aligns with your company’s branding and voice can expand…

Read More

Aventive Studio

We are an Austin, TX branding agency dedicated to brand development by leveraging modern and strategic design. We specialize in the health and wellness industry and our team of designers, strategists, and web developers have teamed up to deliver value for clients worldwide, yet never lose sight of personal and individualized service. No matter the project, you will work directly with a core and accomplished creative director at Aventive Studio.

Brand Strategy

Positioning & Messaging
Brand Attributes & Voice
Target Profiles

Competitor Audits
Goal Alignment
Content Development
Digital Strategy


Visual Branding

Logo Design & Identity
Brand Board (typography, colors, photos)
Packaging Design

Brand Guidelines
Website Design & Development
Stationery Design

502 West 30th Street, Austin TX 78705

Opening Hours

Monday - Friday 8 am - 5 pm
Saturday & Sunday Closed

Follow Us

You can follow us on all major social platforms. Helpful business articles, our work, and special offers are announced on these platforms.