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Educational Articles for Your Health & Wellness Product-Based Business

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What Does a Packaging Design Agency Do?

By Kady Sandel | October 2, 2024
Label design for a pet supplement company

Would you believe us if we told you your packaging is your silent salesperson? Your packaging is more than just a container; it is the first impression your customers get of your brand. It protects your product and acts as a powerful brand ambassador when it comes to captivating your target audience and making sales.…

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Ways to Use AI for Branding and Marketing Your Beauty Brand

By Kady Sandel | September 27, 2024
label design for a beauty brand

AI is a game-changer, and it is changing things fast. As a business in any industry, if you are not using AI tools to build your brand, you are missing out on key latest trends and developments. Why Do You Need AI For Your Brand? Personalized Customer Experiences AI allows you to create highly personalized…

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What You Need to Know Before Opening a Self-Care Business

By Collaborative Post | September 6, 2024
Opening a Self-Care Business

Self-care is becoming more than just a fad in today’s hectic world—it’s a need. The market for wellness worldwide is expected to grow to $7 trillion by 2025, so now is a great time to think about starting a self-care company. But there are a few important things to think about before you jump in.…

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Creating a Brand Identity for Skincare Brands

By Kady Sandel | September 5, 2024
brand identity for skincare brands - blog cover

There are thousands of skincare brands in the market right now. And there are hundreds that are making billions of dollars in revenue already. So, creating a brand identity for your skincare brand is a crucial step in establishing your presence in the market. A brand identity is not just about having a logo or…

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How to Brand and Sell Your Anti-Aging Products

By Kady Sandel | September 2, 2024
Branding a skincare product

The desire to look and feel youthful is a constant, but many brands selling anti-aging products end up coming off as exploitative. And this poor practice is one of the reasons why people find it difficult to trust anti-aging skincare products. So, how do you make your anti-aging products stand out from the crowd? Why…

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Key Packaging Designs That Are Important for Your Business Success

By Collaborative Post | August 27, 2024
Packaging Designs - blog cover

The significance of packaging design extends beyond mere aesthetics. Effective packaging can enhance brand recognition, influence purchasing decisions, and communicate essential product information. Businesses that prioritize thoughtful packaging design position themselves to attract and retain customers in a competitive market. Creativity in packaging can set a product apart on crowded shelves, making it more appealing…

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4 Ways Eye Care Brands and Retailers Can Stand Out Online

By Kady Sandel | June 11, 2024
eye care brands and designs

Access to eye care has become easier in the digital age thanks to online retailers providing products and services that help preserve vision. According to a Grand View Research market report, the rise of e-commerce platforms has greatly contributed to the growth of the global eyewear industry. However, with more eye care brands shifting to…

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Branding for a Wellness Box Business

By Kady Sandel | May 28, 2024
Wellness Box - Branding and Packaging Example

The self-care revolution is booming, and a wellness box business is poised to ride the wave! So, if you are running a wellness box business, you understand the importance of promoting health and happiness through carefully curated products. But in today’s competitive market, having a strong brand identity is equally crucial for standing out and…

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Branding Steps for Health and Wellness Businesses

By Kady Sandel | May 21, 2024
Skincare visual branding and colors

As a health and wellness business owner, establishing a strong brand identity is crucial in a competitive landscape so that you can attract the right customers for your products and services. Your brand is more than just a logo or a catchy slogan; it is the essence of your business and the promise you make…

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