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Logo Design for Oil and Gas Company STRATINEL

Project Description

Stratinel was seeking the full branding experience. Our work began with brand strategy, positioning, and development of voice and messaging, and the process concluded with a rebranded logo design, stationery, and website design.


About the company

Stratinel is an oil and gas company that focuses on engineering, specifically equipment sales. As Stratinel grows, it will be the parent company that contains multiple subsidiaries.


The problem

Aventive worked with Stratinel to determine the company’s goals, develop a branding strategy that aligned with those goals to set the business scale, and execute the design visuals to attract the company’s target audience profile.


The solution

We helped Stratinel create a brand identity that differentiated them from competitors. We worked to ensure all their new design elements emphasized the inventive, different, fast, and convenient traits of their company.

Aventive’s team created a combination mark logo (symbol + text) so the pieces of the logo could be used together or separately as desired. We also designed the website as a sales funnel which is minimalistic, easy to navigate, and allows customers to seamlessly purchase products and contact the company.

Idea for a logo design
Logo Sketches
Logo exploration
Logo Design - Color Options
Icon Design
Logo Design - Color Variations
Symbol construction
Color codes
Stand-alone symbol design
Used fonts - Logo Design
Logo Design Positions
Stationery Design - Branding
Oil and Gass Company - website design
Web Design for a company
Stratinel logo design - engineering company

Ready to bring your brand to life?

Aventive Studio

We are an Austin, TX branding agency dedicated to brand development by leveraging modern and strategic design. We specialize in the health and wellness industry and our team of designers, strategists, and web developers have teamed up to deliver value for clients worldwide, yet never lose sight of personal and individualized service. No matter the project, you will work directly with a core and accomplished creative director at Aventive Studio.

Brand Strategy

Positioning & Messaging
Brand Attributes & Voice
Target Profiles

Competitor Audits
Goal Alignment
Content Development
Digital Strategy


Visual Branding

Logo Design & Identity
Brand Board (typography, colors, photos)
Packaging Design

Brand Guidelines
Website Design & Development
Stationery Design

502 West 30th Street, Austin TX 78705

Opening Hours

Monday - Friday 8 am - 5 pm
Saturday & Sunday Closed

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