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Connect with your customer.

Brand strategy is a long-term plan that helps businesses achieve their goals by positioning themselves as the leading authority in their field. Once defined, the brand strategy is used as a road-map for visuals such as a logo design, packaging design, website, as well as marketing & advertising efforts.

When your business has a solid brand strategy in place, you can easily position your brand in the minds of your target customers, demonstrate what your company provides, and show how you are different (and better!) than your competitors.

Process & Deliverables

01

Discovery

The Brand Strategy process starts with a Zoom or in-person meeting where we work together to identify your brand’s vision, mission, and core values. We use this information to establish your ideal client, competitors, and brand attributes.

02

Strategy

After that, our team of strategists and creatives develops a plan to position your brand and give potential customers a strong reason to buy from you. We create a comprehensive strategy that addresses your brand’s voice, messaging, visual identity, and audience profile.

03

Distribution

We deliver a brand strategy report reflecting the culmination of our research and collaboration to create a tangible foundation for your brand. Strategy in hand, we pivot directly into the creation of exceptional designs that resonate with your target audience.

Featured Case Studies

Brand
Strategy
Elements

Brand Positioning

What makes your brand different? Brand positioning is the process of setting your business apart from the competition. When your company has strong brand positioning, you influence the first impression people have when your brand comes to their minds.

Brand Attributes & Voice

How would a customer describe your brand? Does your company sound knowledgeable? Friendly? Vanilla? Brand attributes are the essence and personality of your business.

Target Profiles

Who is your brand’s target audience? Rather than targeting everyone, your business needs to know which people are most likely to purchase your products so you can target your content, designs, and marketing towards those ideal customers.

Content Strategy

How does your brand convey its message? Content is crucial when engaging, educating, and providing value to your audience. Our team of copywriters helps brands find their voice and deliver concise and engaging brand stories. We will create content for your company’s website, brochures, and marketing materials that attracts the attention of your target and helps grow your business.

Brand Goals

How does your brand strategy advance your business goals? At the end of the day, the primary goal of impeccable branding is to increase visibility, drive revenue, and maximize profits. Our business-savvy creative team has decades of combined entrepreneurial experience, and every aspect of our design work is crafted to move your business towards greater growth.

And more...

This is all great, but what do YOU need?

Aventive Studio

We are an Austin, TX branding agency dedicated to brand development by leveraging modern and strategic design. We specialize in the health and wellness industry and our team of designers, strategists, and web developers have teamed up to deliver value for clients worldwide, yet never lose sight of personal and individualized service. No matter the project, you will work directly with a core and accomplished creative director at Aventive Studio.

Brand Strategy

Positioning & Messaging
Brand Attributes & Voice
Rebranding
Target Profiles

Competitor Audits
Goal Alignment
Content Development
Digital Strategy

 

Visual Branding

Logo Design & Identity
Brand Board (typography, colors, photos)
Packaging Design

Brand Guidelines
Website Design & Development
Stationery Design

Contact

hello@AventiveStudio.com
502 West 30th Street, Austin TX 78705
512.788.2615

Opening Hours

Monday - Friday 8 am - 5 pm
Saturday & Sunday Closed

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